Finland offers an abundance of opportunities for sports activities, in summer as in winter. The unspoilt countryside and wilderness areas are ideal for hiking and cycling trips, the silent waterways and rushing rivers invite for canoe safaris and white water rafting, and the archipelago is a fishing paradise. Cross-country skiing is one the most popular winter sports in Finland, and Lapland provides excellent opportunities to experience out-of-the-ordinary winter activities, such as snowmobile, dog-sledge and reindeer safaris.

Finland has a high reputation in motor sports; some of the wolrd's most successful Formula 1 and rally drivers are from Finland. The country's gravel roads and snowy winter conditions provide a setting for a number of races every year, the biggest international events being the Rally Finland in Jyväskylä and the Arctic Rally in Lapland.